Press Room


Members of the press should email press@myYearbook.com to contact the founders.

Recent Press

01-2012
Engineering Serendipity -- TechCrunch

01-2012
It's becoming a mobile-first world -- GigaOM

12-2011
myYearbook Debuts iPad App -- MediaPost

12-2011
MyYearbook Hits Half A Million Daily Mobile Users, Launches iPad App -- TechCrunch

09-2011
Google+ Solves a Problem No One Has -- Huffington Post

08-2011
myYearbook Co-Founder Catherine Cook On The Only Way To Close The Gender Gap -- Huffington Post

07-2011
Young web entrepreneurs make big bucks -- CBS News

07-2011
Here's How I Sold That Startup For $100 Million -- Business Insider

07-2011
Why We Sold myYearbook -- paidContent.org

07-2011
myYearbook Founders on America's Future -- CNBC

07-2011
Founders of myYearbook.com -- My Fox NY

07-2011
Millennials Make Millions -- Wall Street Journal

07-2011
This 21-Year-Old Just Sold Her Startup For $100 Million -- Business Insider

07-2011
Facebook For Latinos Quepasa Buys myYearbook For $100 Million In Cash And Stock -- TechCrunch

07-2011
MyYearbook chases engagement, games and mobile for social networking success -- GigaOM

04-2011
Q&A With Geoff Cook: How We Solved The Chatroulette Porn Problem -- TechCrunch

04-2011
Google Tweaks Android Rankings to Reward Engagement -- GigaOM

04-2011
Did Android Market Change Its Ranking Algorithm? -- Business Insider

03-2011
Teen-Focused Social Network MyYearbook Pushes Into Mobile With Acquisition of Five Android Apps -- Inside Mobile Apps

03-2011
When Mobile Eats The Web: Social Net MyYearbook Prepares For Tipping Point -- MediaPost

03-2011
myYearbook Bets Big On Android With Acquisitions Of Five Apps, FlockEngine -- TechCrunch

03-2011
myYearbook Expands Mobile Strategy With Acquistion Of 5 Android Apps And Gaming Engine -- SocialTimes

03-2011
myYearbook Buys Five Android Apps in Mobile Gaming Push -- All Things Digital

03-2011
The Female Mark Zuckerberg? -- MSNBC

03-2011
The female Mark Zuckerberg: How 21-year-old created a social network because she didn't like her school yearbook photo... and is now worth $20m -- Daily Mail

12-2010
Facebook Has It All Wrong When It Comes To Social Games -- Business Insider

12-2010
That Other Social Network (No, The Other One) Launches Video Social Gaming -- MediaPost

12-2010
myYearbook Introduces Realtime Social Gaming With Video Chat -- TechCrunch

09-2010
The Digital 100: The World's Most Valuable Startups -- Business Insider

09-2010
myYearbook Recruits Meez Into Virtual Currency Exchange Service -- SocialTimes

08-2010
myYearbook Lands Elusive OMGPOP As Games Partner -- SocialTimes

08-2010
Teen-Oriented Social Network MyYearbook Opens to Game Developers, Starting With Omgpop -- Inside Social Games

08-2010
Outside the Echo Chamber: Growing a Startup in New Hope, PA -- TechCrunch

07-2010
Ypulse Interview: Geoff Cook, myYearbook -- Ypulse
07-2010
WeeWorld Joins MyYearbook's Currency Connect -- Virtual Goods News

06-2010
MyYearbook's Celebrity Live Feed Launches With Miley Cyrus, Rihanna, Lady Gaga and More -- SocialTimes

06-2010
Study: Teens Who are Social Online are Social in Life, But Don't Like Television, Foursquare -- FastCompany

05-2010
Teen Social Media Influencers Wield Power Online and Offline (PDF)

04-2010
myYearbook's Live Feed Driving 1 Million Updates A Day, 1 Billion Page Views A Month -- TechCrunch

03-2010
Social Media: An Interview With The Co-Founder And CEO Of myYearbook -- ThinkEquity

02-2010
myYearbook Revenue at $20 Million Annually and Growing -- Mashable

04-2010
(forthcoming)
Gen X and Y's Attitudes on Using Social Media Platforms for Opinion Sharing -- Penn State

02-2010
"One of the major startup success stories of recent years" -- MinOnline

02-2010
Building a Social Network in a Facebook and Twitter World -- paidContent.org

01-2010
MyYearbook Rolls Out Its Crowdsourced Redesign -- TechCrunch

01-2010
Tech and Internet Giants Step Up to Help Haiti -- Mashable

12-2009
IMVU and myYearbook set up virtual currency exchange -- VentureBeat

10-2009
myYearbook deepens push into virtual cash with toolbar, Target cash cards -- VentureBeat

08-2009
Why Don't Teens Tweet? We Asked Over 10,000 of Them -- TechCrunch

08-2009
Does social media sway online shopping? -- BusinessWeek

08-2009
myYearbook Finds Profitability In Hyper-Competitive Social Networking World -- TechCrunch

08-2009
Freemium Pays for Teen Social Net -- MinOnline

08-2009
myYearbook: Would You Pay for Social Networking Extras? -- BusinessWeek

08-2009
myYearbook Adds Premium Subscription Service -- MediaPost
05-2009
MyYearbook Making Millions With Virtual Currency Sales -- Virtual Goods News

05-2009
Teen entrepreneur Catherine Cook says myYearbook's Lunch Money adds up -- VentureBeat

02-2009
Lunch Money Adds Up to Cash Cow for myYearbook -- Mashable

01-2009
The Top 10 Social Networks for Generation-Y -- Mashable

10-2008
myYearbook Launches Causes -- Ypulse

10-2008
myYearbook Finds Success in Casual Gaming -- Mashable

03-2008
"The largest, fast-growing social network is myYearbook" -- VentureBeat

01-2008
"The fastest growing social network in 2007" -- Hitwise

07-2007
Teen's social-networking site a hit -- San Francisco Chronicle

07-2007
Top 30 Entrepreneurs Under 30 -- Inc. Magazine

05-2007
Straight to the Top -- Entrepreneur's Startups Magazine

05-2007
Most Likely to Succeed -- Entrepreneur Magazine

02-2007
Venture Capital Whiz Kid -- Squawk Box, CNBC 

01-2007
Whiz Kids in Business -- The Big Idea with Donny Deutsch, CNBC 

10-2006
myYearbook Ranks Ahead of Friendster -- The New York Times 

06-2006
Myspace Generation Going Online for Yearbooks -- CNN / Associated Press 

06-2006
She's So Cosmogirl! -- Cosmogirl (Cover) (Article)

04-2006
My Dot-Com Boom -- BusinessWeek
03-05-2006 David vs. Murdoch ... er Goliath -- Om Malik's Blog

02-2006
MediaMetrix reports myYearbook Growing Faster Than Myspace and Overtakes Friendster in Just 4 Months.
02-27-2006 Can Myspace Be Beaten? -- Om Malik's Blog

02-2006
Hipness -- BusinessWeek
 
Recent Press Releases
Dec - 11 myYearbook Launches iPad App
Sep - 11 myYearbook Updates Safety Measures with New Photo Monitoring System
Jul - 11 Quepasa and myYearbook Announce Merger Agreement
Jun - 11 myYearbook Co-founder Catherine Cook and CEO Geoff Cook Named Ernst & Young Entrepreneur Of The Year® 2011 Greater Philadelphia Award Winners
May - 11 myYearbook's Catherine Cook and Geoff Cook Named Finalists for Ernst & Young Entrepreneur Of The Year® 2011 Greater Philadelphia Award
Mar - 11 myYearbook Acquires Top Android Apps and a Multiplayer Engine to Power Meeting New People
Jan - 11 Social Gaming Gets Personal with the Launch of "myYearbook Live"
Dec - 10 myYearbook Debuts "Live" Gaming Platform; Introduces Video Chat Into Social Games
Jul - 10 "Got Milk?," Six Flags, and MTV Engage with Live Feed
Jul - 10 myYearbook Welcomes WeeWorld to Currency Connect, Further Establishes Role In Virtual Economy
Jun - 10 myYearbook Debuts Celebrity Live Feed
Jun - 10 myYearbook Brings Live Feed Real-Time Location-Based Stream to the iPhone
May - 10 Teen Social Media Influencers Wield Power Online and Offline
Apr - 10 myYearbook's Live Feed Reaches 1 Million Posts Per Day
Mar - 10 myYearbook Lands Digital Media Industry Veteran to Lead Business Development
Jan - 10 myYearbook Crowdsources New Website Design
Oct - 09 myYearbook Debuts New Toolbar for Search and Social Shopping
Aug - 09 myYearbook VIP Club Proves Freemium Subscription Model Can Work for Social Networks
May - 09 Social Network Uses Lunch Money to Save the World!
Mar - 09 myYearbook Challenges Stephen Colbert for Interstellar Domination!
Oct - 08 myYearbook.com Overtakes Wikipedia and Amazon
Oct - 08 Social Network Gives Its Members a Chance to Save the Planet!
Jul - 08 myYearbook Named 3rd Largest Social Network in the US
May - 08 200,000 Pledge To Stop Cyberbullying In Honor Of Megan Meier
Mar - 08 myYearbook.com Is Fourth Most Popular Social Network in United States
Feb - 08 Upstart Social Network myYearbook.com Shows Phenomenal 400 Percent Growth in Market Share in 2007
Jan - 08 myYearbook Tackles Online Safety with Help of SocialSafety.org
Dec - 07 Over 3 Million Virtual Trees Decorated at myYearbook.com
Sep - 07 myYearbook.com Calls on All Social Networks to Add Prominent Abuse Reporting Links
Jul - 07 myYearbook.com Launches Video Battles, myMag and a Brand New Design
Jun - 07 myYearbook.com's Internet Traffic Increases 70%
Nov - 06 Battles.myYearbook.com Launches!
Oct - 06 PIMP.myYearbook.com Launches!
Sep - 06 myYearbook.com Inks Content Deal with CliffsNotes
Jun - 06 Executive Bios: Catherine | Dave | Geoff
Management & Board
Catherine - Founder Catherine Cook
Founder.
Co-founded myYearbook in 2005.
Dave - Founder David Cook
Founder.
Co-founded myYearbook in 2005.
Geoff - CEO Geoff Cook
CEO. First Investor. Older Brother.
Past: Founded and sold EssayEdge.com and ResumeEdge.com to The Thomson Corporation. Harvard '00.
Don - VP Operations - Safety Don Eyer
VP Operations - Safety.
Past: Built Trust and Safety for eBay and Half.com. 23 years in law enforcement. BA from Colorado State in Criminal Justice and Education.
Mike - Safety Advisor Mike Amarosa
Safety Advisor.
Past: Deputy Commissioner for Technological Development for NYPD where he was directly responsible for 9-1-1 for the city of New York. JD, New York Law School.
Greg - Advertising Advisor Greg Stuart
Advertising Advisor.
Past: CEO of IAB leading industry from $6B in 2001 to $17B today and grew IAB 500%.
Richard - Strategic Advisor Richard Jalichandra
Strategic Advisor.
Present: CEO of Technorati. Past: SVP of Business Development for Fox Interactive Media. Instrumental in $650M IGN deal.
Rick - Director USVP Rick Lewis
Director. Venture Capitalist, USVP
Past: Walt Disney Imagineering. Sun. McKinsey. Autodesk. MBA, Harvard Business School.
Sergio - Director NVP Sergio Monsalve
Director. Venture Capitalist, NVP
Past: VP Product Marketing at Photobucket. Led eBay's digital goods marketplace and user-generated content efforts worldwide. MBA, Harvard Business School.
Chris - Board Observer Chris Fralic
Board Observer. Venture Capitalist, First Round Capital
Past: VP Bus Dev at del.icio.us. eBay. Early Half.com employee developing fund raising, content licensing, affiliate program, partnerships, advertising sales.
Ron Ron Conway
Founder and Managing Partner of the Angel Investors LP
Past: Named #6 in Forbes Magazine Midas list of top "dealmakers" in 2006.
Spencer Spencer Rhodes
Angel Investor. Strategic Advisor.
Present: COO, Tradewinds Investment Management. Past: Vice President at BlackRock, Venture Capital at Merrill Lynch, Harvard Business School.
Gavin - CTO Gavin Roy
Chief Technical Officer.
Past: Database & PHP Expert. Framewerk.org. PostgreSQL community member.
Jim - CFO Jim Bugden
Chief Financial Officer.
Past: Govberg Group, CFO; TurnTide, Dir of Finance; Half.com, Controller. Deloitte CPA.
Bill - VP Advertising William Alena
Chief Revenue Officer.
Past: Built Scholastic's advertising business. Doubleclick.